How can the world of high technology change your wardrobe?
How can the world of high technology change your wardrobe?
This week, Fashion House Burberry broadcast its show on a 32-meter screen installed in London's Piccadilly Circus. The show was simultaneously broadcast to 38 Burberry boutiques around the world. VIP customers of the brand could immediately buy their favorite items of clothing using iPads.
But the impact of progress doesn't stop there. Any aspiring designer can not only showcase their creations to the world, but also sell them on their Facebook and Twitter pages using special applications - "If you can't bring customers to your store, bring your store to your customers."
More and more companies are adopting 3D technologies that allow everyone to look at models of clothes in all details and from all sides.
But the luxury jewelry boutique Boucheron offered a very unusual service. From the site you can download the image of any jewelry and “put it on” with the help of a special program. The video camera broadcasts your image on the screen, and the program adds a decoration to it so that you can appreciate how it will look on you. Soon it will be possible to “try on” clothes in the same way.