“Finland also has makeover shows, both on TV and in magazines. And our goal is also to make a woman more beautiful, young and sexy. The big difference is in the role of a man,” says the journalist.
The program about a radical change in the image of "Fashionable Sentence" on Channel One is popular not only among Russian viewers. So, a journalist from Finland admits that she cannot turn off the show, although she considers it offensive to women.
Everything is structured like a trial. There is a convict - a woman who does not look good enough. The main witness is almost always the woman’s husband,”the InoSMI portal quotes the journalist.
Cherstin noted that all men don't like the look or the way their wives dress. Also, it is the woman who is blamed for all the problems, despite the way a man looks and behaves. The journalist believes that the program is built in such a way as to humiliate the main character.
“The man looks completely normal, has thin hair or tousled curls, is skinny or has a beer belly, may be wearing a shabby jacket or tracksuit. No matter how he looks and no matter how old he is, he is always right. And the woman, therefore, is not right. She needs to change,” Kronwall said.
A representative of the Finnish media noticed that the public and presenters always remain on the side of her husband, even if he has another lover: “Sometimes she herself has accusations against him, for example, he does not care for her, does not give flowers or he has a mistress. But no matter what she complains about, the court is always against her.”
“In Russia, these changes have a more specific goal: a woman must please a man. I know domestic violence is common in Russia, which is why this show fills me with bitterness and disgust. How much longer will it be before Russian women start to fight back? Maybe the next generation will become more independent? Cherstin summed up.