If you are still suffering from imprints on your eyelids, stuck eyelashes and insufficient volume, then the advice of star makeup artist Alena Lapina will help you. Here is a manual for choosing and using mascara that you can use anytime, anywhere.

Macara is the most popular beauty product in girls' makeup bags. Long fluffy eyelashes have always been a sign of youth and freshness, so women have always tried to focus on them. It's no surprise that the choice of mascara on the market is huge. It would seem that any girl can find her ideal, but no! Almost every client, sitting in my chair, asks the same question: what mascara do you recommend? “I can’t find the right one for me! It is smeared, then imprinted … By the evening I look like a panda”… Familiar problems? In winter, by the way, they are aggravated hundreds of times - put your face under the wind at minus fifteen degrees, and soon you will see smeared mascara under your eyes. I would like to stop wearing make-up altogether, leave the house and fall into hibernation … But you and I, girls, cannot afford such a luxury, so we will learn how to choose the right mascara.
So, here, as in all other areas of makeup, there are three aspects that need to be worked out: shape, color and texture. Shape and color are more about aesthetics, while texture is more about durability and lash care.
Lash shape
Let's start with the shape of the eyelashes. If you still think that the resulting shape of the eyelashes depends on the mascara in the bottle, then from this moment your life will never be the same. Does not depend! The brush is responsible for the final shape of the eyelashes! That is, in fact, it is more correct to say - not “lengthening” or “volumizing” mascara, but a “lengthening” or “volumizing” brush. Remember:
- straight or tapered brush=extension;
- spiraled, oval, flat brush=for volume;
- curved brush=eyelash curler;
- silicone brushes=excellent separation of lashes without clumps (for thick and unruly lashes)
The By Terry brand has a very revealing mascara in this regard - Lash Expert Twist Brush. This is the only mascara in which you can change the shape of the brush and thereby change the shape of the eyelashes. You can brush over with a straight brush and get long, separated eyelashes. And you can twist the brush into a spiral in one movement, and then it will give the eyelashes a dizzying volume.











Eye color and mascara
Eye color can be accentuated with mascara. It is appropriate to draw an analogy with the use of shadows. Many have probably heard about the basic laws of color and antagonist colors. The main idea: to emphasize a color, you need to apply next to it or the same shade (monochrome row), thereby blurring the boundaries of the color, which will make it seem that there is more of it (for example, with brown eyes, use brown mascara, with blue - blue, green - green). Or, on the contrary, you can use the ink of the antagonist color. For brown it is blue, for blue it is brown, and for green it is purple ink. In contrast, the color of your eyes will become brighter and more expressive! In the first version, the image will be softer and more natural, in the second it will be brighter.





Ink texture
The texture or formula of the mascara is responsible for the compatibility of the product with your personal characteristics of the body. I'll explain now. If you have increased eyelid moisture, active facial expressions, then I recommend paying attention to mascara, which includes silicone. Such mascara envelops the eyelashes as if with stockings, does not smear and is not imprinted. An excellent option and thermal mascara, which is washed off only with very warm water. And, of course, waterproof mascaras. The mascara stays on the lashes for most of the day, so it is advisable to choose one that includes active nourishing and strengthening ingredients.



And one more thing. Be careful when applying mascara to the lower lashes! They are most often imprinted and smeared. As a rule, they require only light staining and separation. Excess volume will turn them into "sticks". Now there is a huge selection of double options: in one mascara, different brushes are placed at different ends: one for the upper, the other for the lower lashes. You can choose this mascara, or you can just get a separate brush for the lower lashes.


Thanks to Svetlana Antonova for help in preparing the material